The THALI visual identity. Designing for a restaurant demands a visual direction that’s compact, precise, and bold. For THALI, we set out to stand apart. Taking a refined, contemporary approach to the vibrant spirit of India.
Spicing up Madklubben’s next big thing. When Danish dining giant Madklubben set their sights on India, they envisioned a modern eatery built around the thali: a dozen vibrant, individual dishes served together in perfect harmony.
We developed the brand strategy and visual identity where the clean simplicity of Scandinavian design meets the rich vibrancy of India.
